From seasonal lawn care to year-round digital growth
Client
Evergreen Lawns
Industry
Home Services / Landscaping
Services
3 Services
Status
Completed
Developed a comprehensive digital presence for a lawn care and garden maintenance company, including seasonal service packages and recurring appointment scheduling.
Evergreen experienced dramatic seasonal revenue swings and had no system for retaining customers year-round. Manual scheduling led to overbooking in spring and empty calendars in winter.
Built a website featuring seasonal service packages with auto-renewal options, an online scheduling system with crew assignment, and email campaigns to promote off-season services.
120%
Winter Revenue Up
78%
Retention Rate
25%
Repeat Business
Winter revenue increased 120% with off-season service promotion
Customer retention rate improved from 40% to 78%
Scheduling efficiency improved 50% with online booking
Email campaigns drove 25% of repeat business